The North America pet food market measurement used to be estimated at USD 51.02 billion in 2024 and is projected to develop at a CAGR of 4.5% from 2025 to 2030. The North American market, notably in the US and Canada, has been experiencing sturdy enhance attributable to evolving consumer existence, the rising humanization of pets, and a heightened care for pet neatly being and wellness.

Within the US, approximately 66% of households owned a pet in 2023, in step with the American Pet Merchandise Affiliation (APPA), translating to over 86 million properties. This surge in pet possession has resulted in a upward thrust in query for every ragged and top rate pet food merchandise. The U.S. pet food market alone used to be valued at over USD 44 billion in 2023, and it continues to develop incessantly with rising expenditure on fine quality and the truth is educated pet diets.

One predominant ingredient contributing to this enhance is the shift in direction of the humanization of pets, where house owners treat pets as integral relations. This emotional bond is driving query for natural, organic, grain-free, raw, and functional pet meals that mimic human food dispositions. U.S. consumers are notably drawn to merchandise that promote digestive neatly being, joint enhance, and weight control, reflecting a parallel between human and pet dietary preferences. This has resulted in important investments in overview and pattern by pet food companies aiming to cater to enviornment of interest needs, including probiotic-enriched formulas, vegan imaginable selections, and allergen-particular diets.

Pet house owners are also extra told about particular dietary needs and neatly being prerequisites, leading to a upward thrust in query for the truth is educated wet pet food merchandise. Many wet pet food producers are literally providing tailor-made formulations designed to handle frequent pet neatly being considerations, equivalent to weight management, digestive neatly being, and joint enhance. This trend reflects the broader motion in direction of functional meals, where the purpose of hobby is no longer factual on frequent nutrition but on providing further neatly being advantages. By catering to these needs, wet pet food producers are capitalizing on the rising hobby in pet neatly being and wellness.

In addition, the upward thrust in continual neatly being prerequisites amongst pets, equivalent to obesity and diabetes, is influencing the wet pet food market. Moist pet food, with its decrease calorie density and better water mumble material, is mostly immediate by veterinarians for managing these prerequisites. In consequence, pet house owners are an increasing number of opting for wet food to serve prevent or arrange neatly being considerations in their pets. This has resulted in a surge in query for wet pet food merchandise that present balanced nutrition and enhance total neatly being.

Moreover, the rising danger for pet neatly being is driving innovation within the wet pet food market. Producers are specializing in cleaner labels, the use of natural and organic substances, and avoiding synthetic components and preservatives. This aligns with the preferences of neatly being-awake pet house owners who are looking to give their pets with the most energetic imaginable nutrition. In consequence, the market is seeing an influx of wet pet food merchandise that emphasize fine quality, healthful substances, further fueling market enhance.

In December 2024, Fruitables announced a dynamic rebrand along with the originate of a fresh Chicken & Cranberry Baked Biscuits dog treat. This pass reflects the emblem’s commitment to providing nutritious, guilt-free treats as the pet treat market grows and pet house owners an increasing number of conception extra healthy alternate choices. The fresh treats are below 10 calories per biscuit, made with fine quality substances take care of pumpkin and cranberries, and are free from synthetic colors, preservatives, and flavors. They’re baked in the usa and designed to enhance pet neatly being and fight pet obesity.

Person Insights

In North America, notably in the US and Canada, pet other folks are changing into extra intentional and told relating to the food they provide for his or her pets. This shift in consumer behavior is driven by a rising working out of pet nutrition and a solid emotional bond between house owners and their animals. This day’s pet other folks treat their cats and dogs as relations, and this sentiment is mirrored in their food selections. They prioritize nutritional quality, neatly being advantages, and ingredient transparency. A clear more than just a few of pet house owners now watch ingredient lists, actively avoiding synthetic components, fillers, and meat by-merchandise. As an more than just a few, they glimpse high-protein diets, normally made with proper meat, supplemented by nutritional vitamins, minerals, probiotics, and functional substances that promote digestion, joint neatly being, or a healthy coat. The query for grain-free, puny-ingredient, organic, and non-GMO formulas is also rising, notably amongst millennials and Gen Z consumers who worth clear-mark, wellness-centered merchandise.

Health and personalization are amongst the leading considerations for North American pet house owners. Virtually half of of all pet other folks in the U.S. now conception the truth is educated meals tailor-made to particular needs equivalent to weight control, digestive neatly being, or food sensitivities. Many decide for breed-particular, age-particular, or veterinarian-immediate formulas to be definite that optimum nutrition. In Canada, over 60% of pet house owners favor food with natural or functional substances. There’s also rising hobby in ethical and sustainable sourcing. Patrons an increasing number of enhance producers that use recyclable packaging, sustainable protein sources take care of insects or plant-based entirely mostly imaginable selections, and human-grade production requirements. The role of veterinarians remains to be influential as nearly 58% of U.S. pet other folks speak that vet suggestions enormously form their food selections.

In response to GlobalPets, a deem published pet house owners’ preferences for substances, from the neatly being advantages they most favor to the categories of food merchandise they thought to aquire.

Customized pet food subscriptions are silent a distinct segment, with 8% on the second the use of such services and one other 8% having extinct them in the previous. On the opposite hand, 35% explicit hobby in attempting them soon, especially amongst younger house owners. In phrases of deliberate purchases, pet supplements (62%), fish oils (51%), and food toppers (49%) are the seemingly categories to be offered in the subsequent six months. Freeze-dried and frozen pet meals are less susceptible to be purchased, with high ranges of uncertainty amongst consumers.

Procuring behaviors are evolving, with 38% of pet house owners silent preferring brick-and-mortar retail outlets, but a enormous 34% now browsing online. Many consumers use a hybrid draw, looking online and attempting to search out in-retailer or vice versa. Subscription-based entirely mostly purchasing remains current, with 28% of pet food purchasers and 18% of treat consumers the use of such services. On-line overview and social media play a rising role in how pet house owners stumble on and overview fresh merchandise

Innovations in pet food are evolving to fulfill these calls for. One in every of the most important dispositions is the upward thrust of fresh, human-grade pet food. Producers take care of The Farmer’s Dog, Ollie, and NomNom provide customized, calmly cooked meals that mimic the nutritional requirements of human food. Pet food and treat producers continuously strive to distinguish themselves by adding extra substances to their merchandise and by specializing in different neatly being advantages in their marketing and packaging.

Product Insights

The dry pet food segment led the market with the ideal income portion of fifty three.7% in 2024. The marketplace for dry pet food in North America is rising attributable to its comfort, longer shelf lifestyles, and ease of storage and feeding when in comparison with wet or fresh imaginable selections. Pet house owners, notably in metropolis areas, favor dry food for its affordability, minimal mess, and the flexibility to cater to particular dietary needs with formulations enriched with nutritional vitamins, minerals, and functional substances. The rising trend of pet humanization and the rising query for prime rate, grain-free, or breed-particular dry food are further driving gross sales, especially as extra consumers conception fine quality alternate choices for his or her pets. Leading producers in North America, equivalent to Pedigree, Royal Canin, Hill’s Pet Weight reduction program, Diamond Pet Foods, and Drools, proceed to dominate the market.

The pet snacks/treats market segment is anticipated to develop on the quickest CAGR of 5.2% from 2025 to 2030. In North America, pet house owners an increasing number of gape their pets as relations, driving solid query for prime rate, neatly being-centered treats that present functional advantages equivalent to dental care, joint enhance, and improved digestion. Chewable merchandise take care of biscuits, jerky, dental chews, and bones have seriously change the quickest-rising segment, reflecting a rising decision for treats that promote pet neatly being. This trend is further supported by the shift in direction of natural, organic, grain-free, and puny-ingredient alternate choices, designed to fulfill the particular dietary needs of pets

Pet Kind Insights

The dogs segment led the market with the ideal income portion of 68.0% in 2024. The dog food market in North America is experiencing solid enhance, fueled by rising pet possession, notably in metropolis areas, and a rising awareness amongst pet house owners relating to the importance of balanced nutrition for his or her dogs. This shift has resulted in a surge in query for prime rate and the truth is educated dog food merchandise, including grain-free, high-protein, and nutrient-dense formulations. In addition, rising disposable incomes and the adoption of Western pet care practices have further driven this question, as pet house owners conception merchandise that align with global neatly being and wellness dispositions.

The cats segment is anticipated to develop on the quickest CAGR of 4.2% from 2025 to 2030.The cat food market is experiencing significant enhance, driven by several key components. Essentially, the rising adoption of cats, especially in metropolis areas, is contributing to increased query. Cats are incessantly most current by other folks living in apartments or those with busy existence attributable to their self reliant nature. In Mexico, cities take care of Mumbai, Bangalore, and Chennai have seen a surge in cat adoptions, reflecting this trend.

Category Insights

The ragged pet food segment led the market with the ideal income portion of 83.5% in 2024. The North America market is experiencing enhance, driven by the rising humanization of pets, where house owners gape them as relations and prioritize fine quality, nutritionally balanced diets. Frail pet meals, equivalent to dry kibble and canned meals, are current for his or her comfort, affordability, and prolonged shelf lifestyles, making them very ideal for busy pet house owners. These merchandise are also widely available in the market across diversified retail channels, including supermarkets and online platforms, contributing to their persevered status. The valid query for valid and accessible pet food alternate choices supports the ongoing expansion of the ragged pet food industry.

The specialist veterinary nutrition segment is anticipated to develop on the quickest CAGR of 4.5% from 2025 to 2030. The market is experiencing important enhance, driven by the rising humanization of pets and heightened awareness of their particular neatly being needs. Pet house owners are in quest of tailor-made dietary solutions to administer prerequisites take care of digestive sensitivities, obesity, and allergic reactions. This query has resulted in a surge in top rate, vet-immediate diets formulated with functional substances equivalent to omega-3 fatty acids, probiotics, and antioxidants. The comfort of e-commerce platforms has further facilitated rep entry to to these the truth is educated merchandise, contributing to the market’s expansion.

Distribution Channel Insights

The pet specialty retail outlets segment led the market with the ideal income portion of 29.9% in 2024. These retail outlets provide a curated series of fine quality, enviornment of interest, and top rate pet food merchandise that cater to particular dietary needs and neatly being considerations, aligning with the rising trend of pet humanization and premiumization. Patrons are an increasing number of in quest of transparency in substances and nutritional info, which specialty outlets are extra susceptible to give. In addition, these retail outlets normally employ an educated employees who can provide customized advice and suggestions, bettering the browsing skills for pet house owners.

The rep/e-commerce channels segment is anticipated to develop on the quickest CAGR of 6.3% from 2025 to 2030. The market query for pet food in North America is rising by strategy of online channels attributable to rising digital adoption, comfort, and rep entry to to a substantial wider fluctuate of merchandise. E-commerce platforms take care of Lazada, Shopee, and Amazon allow neatly being-awake consumers to explore a huge more than just a few of producers, compare substances, and browse opinions sooner than purchasing. The expansion of neatly being-centered DTC (assert-to-consumer) producers leveraging social media and influencer marketing has also expanded online visibility.

Country Insights

U.S. Pet Meals Market Trends

The pet food market in the U.S. is anticipated to develop at a serious CAGR of 4.3% from 2025 to 2030. Pet possession in the U.S. has surged throughout the last three decades. In response to Forbes, as of 2024, 86.9 million properties, or 66% of U.S. households, possess a pet, which entails 65.1 million properties with dogs, 46.5 million having cats, 11.1 million having freshwater fish, 6.7 million proudly owning shrimp animals, and 6.1 million proudly owning fish birds. High disposable income in the nation has further driven the market enhance. For instance, as per the American Pet Merchandise Affiliation (APPA) 2022 anecdote, USD 139.8 billion used to be spent on pets, including pet food & treats, provides, vet care, and plenty others.

Canada Pet Meals Market Trends

The Canada pet food market is anticipated to develop on the quickest CAGR of 5.2% from 2025 to 2030. Greater awareness about pet nutrition and neatly being, driven by veterinarian suggestions and digital mumble material, is prompting pet house owners to conception out top rate, the truth is educated, and condition-particular food merchandise. The expansion of contemporary retail and e-commerce platforms has made a huge fluctuate of pet food extra accessible, further fueling market enhance. In addition, dispositions equivalent to pet humanization, urbanization, and the shift from handmade to industrial pet food are encouraging greater spending on quality pet nutrition across Mexican households.

Key North America Pet Meals Firm Insights

Pet food producers in the North America utter are an increasing number of adopting superior food processing applied sciences to make stronger product quality, type, and nutritional mumble material. Ways equivalent to vacuum frying, air frying, and freeze-drying are extinct to preserve the natural qualities and nutrients of substances while minimizing oil mumble material. In addition, producers are incorporating modern packaging solutions, equivalent to resealable and biodegradable alternate choices, to boost comfort and sustainability. Customization is also gaining momentum, with producers providing diverse seasoning blends, organic selections, and customized snack/treat packs to fulfill the diversified preferences of pet house owners.

Newest Traits

• In September 2023, Farm to Pet, identified for its top rate single-ingredient dog treats, entered the cat treat market with its fresh Crumbles Cat Treats line. These crunchy, chunk-sized treats are created from all-natural, human-grade poultry breast offered in each Chicken Crumbles and Turkey Crumbles kinds, sourced from relied on farmers and willing with none preservatives, components, colors, fillers, or synthetic substances. Designed particularly for cats’ nutritional needs as obligate carnivores, Crumbles Cat Treats near in 3-ounce resealable pouches and will most possible be served by hand, in a bowl, or as a topper for wet or dry food.

• In August 2024, Wild Earth, a number one plant-based entirely mostly pet food firm, announced the originate of its first-ever vegan cat food, “Unicorn Pâté.” Developed with steering from veterinarians and animal nutritionists, Unicorn Pâté objectives to give a sustainable and ethical more than just a few to ragged cat food. The originate reflects Wild Earth’s commitment to lowering the environmental affect of pet food while ensuring pets receive fine quality, science-backed nutrition.

• In December 2023, Nestlé Purina collaborated with Alpharetta-based entirely mostly LailaAliLifestyle.com to originate EverRoot Dog Supplements Soft Chews. This customizable snug bite is designed to fulfill outlandish pet needs and diversifies Purnia’s product line.

North America Pet Meals Market Document Scope

North America Pet Meals Market Document Segmentation:

This anecdote forecasts income enhance on the regional and nation ranges and provides an prognosis of the most fresh industry dispositions and alternatives in every of the sub-segments from 2018 to 2030. For this see, Colossal Deem Compare has segmented the North America pet food market anecdote per the product, pet form, class, distribution channel, and utter.

• Product Outlook (Quantity, Kilo Loads; Income, USD Million, 2018 – 2030)

  • Moist Pet Meals

  • Dry Pet Meals

  • Snacks/Treats

• Pet Kind Outlook (Quantity, Kilo Loads; Income, USD Million, 2018 – 2030)

  • Cats

  • Dogs

  • Others

• Category Outlook (Quantity, Kilo Loads; Income, USD Million, 2018 – 2030)

  • Frail Pet Meals

  • Specialist Veterinary Weight reduction program

    • Cats

    • Dogs

    • Others

• Distribution Channel Outlook (Quantity, Kilo Loads; Income, USD Million, 2018 – 2030)

• Supermarkets & Hypermarkets

• Consolation Shops

• E-commerce

• Pet Strong point Shops

• Others

• Regional Outlook (Quantity, Kilo Loads; Income, USD Million, 2018 – 2030)

  • North America

    • U.S.

    • Canada

    • Mexico